Programming

The Project Event Network (PEN) is an on-line resource guide detailing best practices from healthcare outreach events and programs throughout the 20 year SportsCare USA network.  This cataloged library of outreach marketing programs and events assists providers from idea generation through implementation and program follow-up.  The PEN may add a new twist to an old event or program your facility has been involved with for years, or provide a totally new way to market a service line or physician.   

The PEN contains:

• Events and programs supporting multiple service lines and physicians while reaching a wide range of demographic targets
• Marketing & fundraising program implementation guides
• Best practices for event execution including sample collateral and support materials 
• Signature events developed by SportsCare USA, Inc. as well as outlines for other healthcare outreach/marketing programs included

PEN Package Guidebooks provide best practices for dozens of marketing and outreach programs.

Each Guidebook Contains:

• Demographic / Target Market
• Planning Timetable
• Marketing Opportunities
• Event Day Checklist
• Budget
• Collateral & Support Materials

Signature events are SportsCare designed programs specifically targeting certain demographic groups or healthcare topics.  

Signature Event Sample:

SportsCare USA, Inc. developed Sign Up Saturday in order to tackle the childhood obesity issue head on.  More opportunities exist than ever before for families to take control of their health by joining a physically active group.  Sign Up Saturday is a window to those opportunities. This family health expo promotes physical activity, provides health education, creates community partnerships, and works to expand physically active opportunities.   

Sign Up Saturday is a comprehensive event designed to educate and activate the community.  The event allows community groups, private organizations, clubs, camps and local event organizers to educate the public on the numerous ways families can "sign up" for a healthier lifestyle.  It's a "One Stop Shop" for families to meet directors from multiple physically active programs in their area and make informed decisions about what activities are best for their family.  The expo also provides health education/testing, games and activities for kids, a demonstration stage, as well as charity, retail and sponsor booth... EDUCATE & ACTIVATE!