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Signature Events

SportsCare USA has developed, implemented and tracked community outreach and marketing programs for healthcare organizations for over 15 years. Best practices for these programs are captured in the Project Event Network (PEN). The PEN contains suggestions for how to work with existing community events, such as fun runs.

However, SportsCare USA has also developed a variety of original programs and events designed to promote specific hospital specialties and services. These are SportsCare’s Signature Events. A few examples of these programs are listed below, including the featured program, our childhood obesity initiative, Sign Up Saturday.



Signature Event Samples

Awards luncheon honoring scholastic and athletic achievement among middle school and high school students.
Women’s retreat focusing on total physical and spiritual health including a day of education, demonstrations and fellowship.
Incentive based wellness program conducted with school system personnel and coordinated by the hospital.



Featured Program

U.S. Healthy People 2010 defines the most important health indicators facing the country. Their leading health indicators for the decade are Physical Inactivity and Obesity. These risk factors affect many of our largest health problems: heart disease, cancer, diabetes and others. They also greatly affect our overall quality of life. The good news is that these risk factors can be greatly affected by modifiable lifestyle changes, such as adjustments in diet and increased activity.

SportsCare USA, Inc. developed Sign Up SaturdayTM in order to tackle this issue head on. More opportunities exist than ever have before for families to take control of their health by joining a physically active group. Sign Up SaturdayTM is a window into those opportunities. This family health expo promotes physical activity, provides health education, creates community partnerships, and works to expand physically active opportunities.

Sign Up SaturdayTM is a comprehensive event designed to educate and activate the community. The event allows community groups, private organizations, clubs, camps and local event organizers to educate the public on the numerous ways families can “sign up” for a healthier lifestyle. It’s a “One Stop Shop” for families to meet directors from multiple physically active programs in their area and make informed decisions about what activities are best for their family. The expo also provides health education/testing, games and activities for the kids, a demonstration stage, as well as charity, retail and sponsor booths… EDUCATE & ACTIVATE!

BlueCross BlueShield of Louisiana and Our Lady of Lourdes Medical Center teamed up with SportsCare to produce the initial Sign Up SaturdayTM event on March 20, 2004. Almost 3,000 parents and children used this opportunity to take a more active role in their personal health. Due to the overwhelming positive response from this initial event, SportsCare is excited to expand the Sign Up SaturdayTM initiative. Preparations are underway to implement Sign Up SaturdayTM events in communities across Louisiana, Texas and Georgia. Join us in our effort to fight obesity by participating in the Sign Up SaturdayTM near you.

Contact SportsCare USA, Inc. at (800) 868–0415 for more information!

      



© 2007 SportsCare USA. Inc.